The AWD offering did make the Kizashi unique. Too bad it wasn't offered in both transmissions or I would have got an AWD manual.Knightstruth wrote: Yes I felt that the Kiz competed very well with entry level luxury sedans from past generations. It looks better to me then even a 2012 base 3 series. Time of course will pass it by, since there is no update coming for the Kiz.
The mid-size sedan marktet is very competitive with companies looking to get any edge. While I find the newer models to have come up to the Kiz's level I feel the Kizashi has the handling edge with possibly the 6 getting close. I also think a lot of car companies are missing out on the opportunity to add an AWD model to their lineup.
The legacy is built around AWD and the fusion offers it on their top of the line model (which is a mistake in my book). With the Kizashi you could get AWD on the base model and still (looking at you legacy) have a exciting car to drive. Imagine how many people would flock from Subaru to nissan, mazda etc, if they offered AWD at a reasonable price.
Regarding Subaru: The Legacy does not handle as well as the Kizashi, but it's not horrible. Having owned both a Legacy wagon and an Impreza coupe in the past, I'm rather a big fan of Subaru. Imprezas are definitely better handling cars than the Legacy.
Also, many people are flocking to Subaru from other brands. Their sales figures are climbing and they are looking to grow in the US market. Even if rivals offered AWD, their systems would not be as good as Subaru's given Subaru uses Permanent AWD while most others use FWD-biased AWD systems. Their cars are also among the safest on the road and haven't been subject to recalls like nearly everyone else.
Subarus from my experience are sturdy cars, but aren't the most exciting. They reserve excitement for their turbocharged models like the WRX and the STI. In general, Subarus are reliable and durable, but questionably styled and not too exciting to drive.
Mazdas are like the opposite. They are fun to drive and generally look good. Their styling is typically among the best of the Japanese (FD RX-7, anyone?) My Mazda3 had sharp handling and an excellent shifter which made it a very fun-to-drive compact. I've driven Civics and Corollas and they are sedatives compared to a Mazda3.
However, Mazdas are generally not as durable nor long-lasting like other Japanese cars from Toyota, Honda, Nissan, and Subaru. My Mazda3 was the least reliable and least durable car I've owned (though it was still very reliable, it wasn't quite at the bulletproof status of my previous Subarus or Suzuki SUV).
The unique thing about the Kizashi is that it joined together good characteristics from other cars. For example, it has a capable AWD system as a sedan much like a Subaru Legacy. However, it also has excellent handling for a midsize sedan much like a Mazda6. The Kizashi is also rather safe, durable, and reliable, but also looks good and is fun to drive. The Kizashi is like the cross-bred offspring of a Legacy and a Mazda6.