http://www.hella.co.nz/Resources/library/01)_WEBSITE_NEW_IMAGES_2010/01)_Home/03)_Downloads/Catalogue_2010_section_PDFs/Bulbs_2010.pdf - page 242How do I maximise the life of my Automotive Bulb?
To achieve maximum life from an automotive bulb there are some important points to consider.
Rule of thumb
• 5% over-voltage halves the bulb life.
• Headlamp bulbs are rated at 13.2 volts. Signal & Marker bulbs are rated at 13.5 volts.
• Light output of a tungsten filament light source is dependent on voltage. Low voltage causes low output and low life, especially for Halogen bulbs, because regeneration does not occur.
• Overvoltage causes excessive tungsten erosion and significantly shortens bulb life.
So an overvoltage of only 5% (ie. 13.86V) will half the bulb life

PS: Improving the vehicle wiring will only exacerbate the high voltage at the bulb (if that is the problem.)